Dr Darius Zumstein Cross-border e-commerce: challenges and solutions
Only every fifth Swiss online shop sells chiefly to customers abroad. According to a survey of online retailers, many barriers put them off exporting. In particular, customs, customs processing and logistics are challenging. The presentation will provide answers: how can the online shops from Swiss manufacturers and retailers sell (or sell more) to customers abroad? How can they successfully handle customs control and logistics?
(Co-presentation with Fabian Baumberger)
Your added value in terms of trade
New scientific findings from Zurich University of Applied Sciences (ZHAW) on cross-border e-commerce. Discussion of the biggest challenges in cross-border trade and a focus on customs processing and logistics abroad. Presentation of strategic options and operating measures, as well as best practice, on online sales abroad, with the aim of boosting revenue.
Details on the speaker
Dr Darius Zumstein is a lecturer and researcher in digital commerce, digital marketing and analytics at the Institute for Marketing Management (IMM) and the Zurich University of Applied Sciences (ZHAW). He has worked as a web analytics consultant at BMW, FELD M, Scout24 and Kabel Deutschland, as well as Head of E-Analytics at health insurer Sanitas and at Raiffeisen Switzerland.
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Language: German
Sponsor: Zurich University of Applied Sciences (ZHAW)