Karin Estermann No Guts, No Glory. (Bold campaigns that succeeded or failed from around the world)
At Connecta, Karin Estermann will look behind the scenes of several advertising campaigns from around the world, analysing them and encouraging us to be bold in our communication.
Your added value in terms of trade
Who dares wins. Bold and differentiated communication results in more awareness, even if the advertising budget is small. Setting yourself apart from the competition and not getting lost in the communication jungle is more important than ever in today’s world that’s overloaded with messages.
Details on the speaker
Karin Estermann has advertising in her DNA, and fighting for boldness in advertising is her stock-in-trade. Now the creative director and owner of the advertising agency “Inhalt und Form”, a member of the Leading Swiss Agencies (LSA), Karin Estermann worked in major London agencies after completing her studies and later held roles in many renowned creative agencies in Switzerland. She won many creative prizes as part of this work.
Language: German