Michael Nussbaumer



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Michael Nussbaumer The new e-commerce canvas – for a shared, successful vision and implementation

What is your business model for your online shop? The e-commerce canvas is a brainstorming tool for developing a common vision. It is a decision-making aid for the digitization of sales and creates the required overview. This means that you can implement projects with less stress and more relaxation.

Michael Nussbaumer – Head and Lecturer CAS Online Shop and Sales Management, Lucerne University of Applied Sciences and Arts HSLU

Your added value in terms of trade

The presentation shows how Canvas can be used to develop a Visio for an e-commerce project. A clear plan is thus created, into which new topics can also be categorized. It helps to break down the complexity of digitizing sales into tangible parts, and provides an overview of the most important topics.

Details on the speaker

Michael Nussbaumer is a proven e-commerce specialist, lecturer and manager of the CAS Online Shop and Sales Management at the Lucerne University of Applied Sciences and Arts and Managing Director & Consultant of M8 GmbH. For more than ten years, he has been involved in “digitization in sales” and has helped shape and implement online shops such as “francag.ch” and “coopathome.ch” and has also received several awards.

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Language: German

Sponsor: HSLU

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