Dr Sibylle Peuker



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Dr Sibylle Peuker Trust me! Why artificial intelligence needs users’ support and how to get it

In user research, we see daily how strong people’s fears and expectations are when it comes to artificial intelligence. With a background in mathematics and IT, our User Experience Designer Sibylle Peuker is trying to demystify artificial intelligence. Based on concrete examples, she discusses what we can all do to solve problems with AI.

Dr Sibylle Peuker – Partner & User Experience Architect, Zeix AG

Your added value in terms of trade

Yet another company that’s collecting my data... Many users are becoming more cautious. But it’s important to know your users if you want to offer a personalized user experience. To harness the benefits of artificial intelligence, you have to understand what a particular system does and create trust with the user. We show how you can achieve this, even if you’re not an artificial intelligence expert.

Details on the speaker

Sibylle is a partner and User Experience Architect at Zeix and a lecturer in user-centered design. She studied mathematics, has a PhD in IT and has been leading user-focused projects for many years. Sibylle believes that user-centered design can make people happier and even save lives, especially with the help of artificial intelligence.

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Language: German

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